Startup Hark Releases AI Assistant Focused on Computer Use and Privacy
Serial founder Brett Adcock's startup Hark has launched Hark Pro, an AI assistant designed to navigate computers and handle digital tasks while emphasizing user privacy.

Tech companies continue searching for the ideal user experience to turn AI personal assistants into essential products. Hark, a startup established less than a year ago by serial founder Brett Adcock, has entered the market with the wide release of Hark Pro. The service offers a free tier alongside a subscription option for heavy users.
Rather than attempting to achieve artificial general intelligence, the company focuses on building a user interface for AI. The foundation relies on a model specifically trained for computer use, allowing Hark Pro to operate a computer on behalf of the user. The platform functions as a full-screen experience complete with a central chat dialog, a prompt feed, and visual micro-dashboards called panels, all set against a custom background that adjusts to local weather and time.
Core Features and User Interaction
Users connect the assistant to their digital life, including email, calendars, hard drives, and credit cards. Once configured, the software handles digital tasks alongside standard chatbot inquiries. During a demonstration led by Hark design lead and former Apple staffer Abidur Chowdhury, the assistant proactively surfaced pending expenses, unread emails, and upcoming meetings, while also suggesting flight bookings.
The system can execute complex online workflows, such as navigating the California DMV website to renew a car registration for a colleague. To build trust, Hark Pro displays a small window showing how the agent navigates the web, offering visibility into actions that other assistants typically hide.
Privacy remains a key part of the pitch. Addressing concerns about data collection, Chowdhury emphasized that the startup avoids practices associated with larger tech firms. While granting an assistant access to an entire digital life raises cybersecurity questions, Hark maintains that its profiling is strictly task-related rather than advertising-driven.
What it means for developers
For engineers and developers building agentic workflows, Hark’s approach highlights the ongoing debate over specialized versus general models. Hark uses a model explicitly trained for computer tasks, which makes those operations faster and cheaper, though it remains to be seen how much broader reasoning capability is sacrificed. Developers seeking to experiment with different systems can try top AI models cheaply through one API at https://apixoai.online.
Beyond software, Hark has broader hardware ambitions. Chowdhury, known for his design work at Apple, confirmed plans to release an AI-native device in 2027, though the exact form factor remains undisclosed.
Source: Hark releases an AI personal assistant with a focus on privacy — TechCrunch AI. Written by the Apixo team from that report.
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